Helping Brands Grow in Africa for 16 Years
We help you Rapidly grow and transform your Market through Strategic Advisory, Managed Services, Projects and Software as a Service offerings.
BrandWorx has grown to become one of the leading providers of Route-to-Market development offerings in emerging markets. BrandWorx have a proven track record and strong pedigree for growing FMCG Brands across Africa.
BrandFusion offers large scale Market Research, Merchant Acquisition and Mapping Projects in developing markets.
BFS is uniquely skilled at building Mobile Money, Financial Inclusion and Agency Banking merchant networks.
Intrade provides precision mobile technology for Data capture, workforce mobility and Mobile commerce. Intrade is a platform for enabling BFW Group and its customers to gain smart insights and Analytics from challenging Trade environments.
Target Distribution Africa, helps Brands grow their reach and explore innovative methods for extending normal distribution channels. TDA offers various models for outsourcing of Last Mile Sales, Distribution and Outlet Expansion.
16 Years as the market leader, helping our customers thrive in developing markets across Africa
How can we help you grow?
Market Research & Mapping
Successful Mapping Projects in more than 20 Countries across Africa and Asia!
Gather detailed, actionable, geolocated Market Data.
EDS - Market Discovery (Every Outlet/Dealer Survey)
Market Segmentation & Targeting
Map Distribution, Market Share, Price, Availability, Volume etc.
Route to Market & Channel Development
Find, Grow, Manage and Transform
your Sales & Distribution Channels.
Retail Execution management
Field Promotions Management
Retail Auditing / Surveying
Field Marketing / Activation
Mobile Commerce & Sales
Merchant Recruitment & Activation
Find, enable, activate and manage Merchants.
Mobile e-KYC & Merchant Onboarding Technology.
Training, Activation and Support
Segmentation and Targeting
Intrade Mobile Technology Platform
Our own Technology platform for enabling field workers in informal and developing markets.
Mobile Commerce & eCommerce apps
Workforce / Salesforce Management apps
Trade Asset Service & Installation Management apps
Retail auditing & survey apps
eKYC & Digital Onboarding apps
Retail Analytics & Reporting
Workforce Analytics & Reporting
Market Research Analytics Reporting
Digitise Direct and Indirect Sales Channels for sales, payment and inventory.
Rapidly deploy Mobile Commerce Stores.
Custom branded B2B Sales / Van Sales Apps
Custom Merchant Shopping Apps
Catalogs, Stock, Pricing, Promotions
Realtime Order, Location, User monitoring
OTP SMS Order Verification
Mobile Money Payment Acceptance
ERP & Payment Integration options
Last Mile Sales & Distribution
Drive distribution & Sales deeper into Trade
Extend distribution through your channels
Gain deeper visibility of stock and sales
Stimulate availability and demand for new products
Significantly increase coverage and volume
Grow downstream Channel Partner reach
Stimulate demand through high availability
Mobile Money & Mobile Banking
Mobile Money Merchant Development and Payment Aggregation
Experienced at Developing Agency Banking and MNO Merchant Channels
Payment Aggregation licences in Multiple Countries
Imbedded Merchant-Aquisition and Channel Development Services
In-house Technology for On-boarding and Managing Merchants.
We are with you, in trade and on the ground.
BFW Group have conducted business in more than 23 Countries for over 16 Years. We are proudly operational organisation maintaining a deep focus on local market implementation and "on the ground support".